To celebrate my 100th blog post (I know right!..how did that happen?!), I thought I’d write a little about how and why I got into Blogging. To me, bloggers were just a bunch of self-righteous people looking for attention hahahaha (maybe we are?!), until I realised that actually creating and writing a blog was simply a way of connecting with people and writing about topics and subjects you care about. I remember when I told my mum that I was going to start it up and the only advice she gave me was “whatever you do, don’t publicly bash your husband on it”! Believe me, I’d probably have written 150 by now if I had ignored her advice! 😉
As you know, I’m a full time mummy, and do this as a sideline. I started the blog 2 years ago as a hobby and soon realised that writing and taking the time to sit and publish each piece was a fantastic break away from the everyday mum duties and more importantly, it’s nice to use my brain again! Having not been in the workplace properly since before Harry was born (all of 7 years ago), the cogs had started to rust. If you look back to some of my first posts, you can certainly see how I’ve progressed and that I’ve developed a writing style along the way.
A friend of mine designed my website and took a few stock photos, which was great because that initial start-up is probably the biggest hurdle. Once I had a couple of posts under my belt, it began to grow organically. Motherhood can be very lonely, so my blog has always been a place for me to share my thoughts, and feel like ‘laura’ rather than just the ‘mum’. A bit of an escapism.
There is a massive market for Bloggers and Influencers these days. So much so that most big companies actually have specific ‘Social Media’ departments and job roles. Businesses and Brands are realising more and more how valuable social media is as a Marketing tool and subsequently how FAST people can influence! I’ve recently had a couple of people tell me they want to get into Blogging, but wondered if they’d missed the boat. Totally not. Everyone thinks it’s a saturated market, but the reality is that there will always be a place for bloggers. The other thing people don’t quite realise is how much time it takes up. It really is a job in itself. I’m not talking about just sitting down and writing, there is much more to it than that. You obviously have to work on the content, thinks about the photographs you’re taking, think about the message you’re communicating, ensure you’ve linked to the correct and appropriate brands and businesses. You’re creating your digital presence. In order to collaborate with people, your blog needs to be as authentic and honest as possible as well as UNIQUE! Getting that right is the trickiest part because there are millions of blogs out there already so trying to stand out among the crowd isn’t easy!
I think the biggest lesson I’ve learnt along this journey is to simply ENJOY what I’m doing. If I’m stressing about having not posted a photo on Instagram, or frantically trying to get a blog post out purely because I’ve not published one in a fortnight, then I know I need to rein it in and take stock. It can get so competitive and consequently cause quite a lot of anxiety! I’m always trying to engage with my audience and think of new blogs to write which I know I will love featuring, but also that I know my readers will enjoy. I think so far I’m doing ok, but like I said, it’s such a learning curve.
My husband is always wondering if I’ll ever get paid for what I do, and honestly I don’t have an answer for that. What I do know is that I love writing it, I love attending events and meeting new people and writing about new experiences. I’ve found something that I enjoy and that I can (kind of) fit in around the children. Yes, it can be time consuming and yes I know I spend a lot of my time on my phone (sorry family!), but If I’m going to continue this blogging journey and hopefully grow it and collaborate with even more exciting people, then I need to make sure my engagement is consistent.
Thank you to everyone that has and is following the blog and thank you to everyone that likes and comments on my Instagram photographs. A good friend of mine refers to Instagram as her shop window- which I totally relate to. I’m passionate about posting photographs because the more interest I have at my ‘window’, the more people will enter my ‘shop’. I’ve made so many friends through blogging too…like-minded mothers who turned to blogging just like myself. We bounce off one another for ideas, hold each other up when we’re feeling crap, and meet up at fun events where we can be women with a purpose other than just parents. It’s been utterly refreshing and has definitely helped me to gain lots more confidence since becoming a mummy.
By Laura xx